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Delivering a 3 year strategy to help children live more safely online

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Delivering a 3 year strategy to help children live more safely online

The
challenge

The relentless pace and adoption of new technology amongst children makes Internet Matter’s mission to help parents protect their children online more important than ever. The major digital players have come together to support this cause.

 

The challenge


The relentless pace and adoption of new technology amongst children makes Internet Matter’s mission to help parents protect their children online more important than ever. The major digital players have come together to support this cause.

 

Our Approach


We partnered with Internet Matters to define a compelling vision, mission and 3 year strategy for building its reputation as the gold standard for children’s internet safety in the UK.

We aligned a complex network of external stakeholders (including some of the UK's largest digital businesses, government representatives and other non-profit organisations) around the new strategy and secured the investment and support required to execute it successfully. Alongside this, we defined the priorities and brand awareness targets to drive success and make it happen.

Our Approach


We partnered with Internet Matters to define a compelling vision, mission and 3 year strategy for building its reputation as the gold standard for children’s internet safety in the UK.

We aligned a complex network of external stakeholders (including some of the UK's largest digital businesses, government representatives and other non-profit organisations) around the new strategy and secured the investment and support required to execute it successfully. Alongside this, we defined the priorities and brand awareness targets to drive success and make it happen.

The Outcome


  • Defined the vision, mission and 3 year strategy for Internet Matters
  • Aligned and secured investment and support for the new strategy from a complex and wide network of stakeholders
  • Determined strategy execution priorities and set brand awareness targets to effectively deliver valuable impact

The Outcome


  • Defined the vision, mission and 3 year strategy for Internet Matters
  • Aligned and secured investment and support for the new strategy from a complex and wide network of stakeholders
  • Determined strategy execution priorities and set brand awareness targets to effectively deliver valuable impact
Emma Woods, CEO, Wagamama

“They have a great ability to listen and did not presume what the answer was.”

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