Our awards:

Financial Times 2022
Financial Times 2021
Financial Times 2020
Financial Times 2019

A new discipline

At Manifesto we’ve pioneered a new business discipline that we call Growth Architecture and assembled a diverse team of experts with skills that perfectly match the complex challenges we love to help you solve.

There’s method to our magic


No matter what we do, there are always the same 4 core elements to our approach.

Customer

We start with the Customer. They are our foundation and our guide. So, let’s stay close.

Innovation

Innovation is mandatory, you have to do things differently or better… but ideally, you’ll do both.

Value

Value for the customer has to translate into value for business. We make sure you know where the money is.

Delivery

Planning is nothing without delivery. We’ll help you bag the quick wins and scale fast.

We’re a trusted partner

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Have a look at our work

Our pioneers

Here are a few of our Manifesto Growth Architects who’ve joined recently

Jamie Breen

Client Manager

Laura Marsden

Consultant

Naheemat Mustapha

UX Analyst

Tara McKenna

Consultant

Join us

If you think you’re one of us, please write to tell us why or apply for one of our positions below.

Our latest thinking

Rethinking Marketing to Grow CPG Businesses

The role of direct relationships to unlock brand and enterprise value

This point of view summarises our cross-sector experience, and extensive in-depth conversations with marketing, Ecomm and D2C leaders in global CPG businesses. The digital revolution has fundamentally altered the way we shop, and the way we interact with each other and with brands. CMOs therefore need to evolve their role to unlock future brand and enterprise growth. We explore the five essential priorities for CPG marketers to drive value from direct consumer relationships, equipping them with tools to address challenges in each focus area.


Mind the Gap: have financial services lost the human touch?

Building trusted experiences in Financial Services

This report summarises the findings of our independent research, where we set out to explore whether customers were changing their behaviour as a result of uncertainty and economic circumstances, who they trusted and why. We reveal the four drivers of trust and explain what companies need to do to deliver lifetime value through emotional trust, and uncover what we can learn from the best.


Reframing Marketing For Growth

Capturing and Delivering Value in the 21st Century

This report aims to address afresh marketing leaderships’ most profound challenges, first revisiting the historical assumptions that underpin the current state of marketing, then introducing new insights and ways of thinking and working that set up marketing to play a central role in today’s and tomorrow’s growth opportunities


Don’t just take our word for it...

Don’t just take our word for it...

Emma Woods, CEO, Wagamama

“They have a great ability to listen and did not presume what the answer was.”

“They have a great ability to listen and did not presume what the answer was.”

Maylis Joppé, Global VP innovation, Coty

“I felt like Manifesto was part of my team. ”

“I felt like Manifesto was part of my team. ”