The challenge
VinylBox was an idea that came from an entrepreneur spotting that the vinyl market was exponentially growing, yet the buying experience was severely lacking beyond Amazon.
The challenge
VinylBox was an idea that came from an entrepreneur spotting that the vinyl market was exponentially growing, yet the buying experience was severely lacking beyond Amazon.
Manifesto’s started by working with the VinylBox team to develop the proposition, pricing model, target audience and high level roadmap.
Manifesto also conducted detailed market sizing which was required to help secure the first wave of seed investment.
Using experience from launching other startups and propositions from concept to reality, Manifesto identified the three core pillars that were crucial to launch and scale VinylBox.
Across product (tech), customer experience and marketing, a detailed plan was built with OKRs and targets.
Manifesto’s started by working with the VinylBox team to develop the proposition, pricing model, target audience and high level roadmap.
Manifesto also conducted detailed market sizing which was required to help secure the first wave of seed investment.
Using experience from launching other startups and propositions from concept to reality, Manifesto identified the three core pillars that were crucial to launch and scale VinylBox.
Across product (tech), customer experience and marketing, a detailed plan was built with OKRs and targets.